Friday, April 30, 2010

Value add at Humber PR at #futurecamp

Humber PR got together this past week to discuss some issues on our minds.



How do we add value? How do we stay connected? What advice to you have to future Humber PR students? And perhaps most importantly, what DID we learn this year?

There are so many platforms available to the public these days. You can tweet, blog, facebook, comment, post videos anything you little heart desires!

But how do you add value? Caitlin has compiled a collection of videos that address how some people add value!

Keeping connected in the future is also vastly important. The connections that you make, particularly in school, have the potential to benefit you in the most. Personally I think it is important to be connected and Kiel has a great suggestion for his section! This could be implemented well with 1C as well I think.

What are some of the things that you can do to ensure your contribution is not just noise?!

Well you can contribute authentically for one thing. Make sure that the things that you are saying matter.

Don't talk just for the sake of talking.
That's just silly!

This is one of the biggest things that I learned this semester, it is important to value add, not noise add. Sometimes is it hard to do, you have to be sure to remain authentic to your brand. It seems like I'm not the only one who learned these things, Andrew has some really good things to say about what he learned this year.

We learned so much this past term from our profs and from our classmates, we talked about it and made #futurecamp a trending topic. For some really great people to talk to, follow, tweet check out @shelleyburgoyne, @h_farb, @ZoyaMcGroarty @greenjenschultz or any of my fab #humberpr colleagues.

Wednesday, April 7, 2010

Clean Trains are what the Red Smarties would do!

Its me again!!

Twice in the same day?!

HOLY CANOLI!!

I wanted to share this slideshare presentation a friend of mine put together. Its really well done and provides allot of information in a short span of time.

Check out Jen's Blog to get some more of her take on things!

So here is her slide share. Enjoy!

Diesel Dumbos


"No one should be asked to trade public health for public transit" David Mckeown

Unfortunately we are. The government wants more loud, polluting and antiquated trains ripping through our city.

Why?

The simple answer is public transit. But there are always more issues at heart. There are the Pan Am Games, a direct link to Pearson of Airport, and some politics. Lets not forget the politics.

At the end of the day Diesel is not a nice thing. The emissions are harmful effecting air quality as a start. Ripping through neighborhoods where young families take the dog for a walk. Brampton is home to a large community of elderly people. It makes you wonder what will happen to these lungs. Things the CTC recognizes as a HUGE problem.

Why spend the money on an electrification study when its already there? Why not take that money and do something about it, instead of just thinking about it.

I had the opportunity to attend the public meeting at City Hall some weeks back and many issues were brought up. Emotions were palpable in the room as each camp stood firmly on their desires. No one was really willing to give, or to talk. It was an "us vs. them" evening that left me feeling slightly unsatisfied.


What struck me was that the majority of those people sitting in that room would not have the opportunity to take a trip on this $20-$30 a ride train. I sure know I won't. The people who Metrolinx wants to bull dose are not the people who serve to benefit from this service.

There is so much information and so much about this issue that needs to be discussed. The point is that these trains are not environmentally friendly, they are not universally accessible and they will do nothing to elevate the city of Toronto. Progress report is important if you want to know.


Getting people on board with eliminating the Diesel from these trains should check out and sign the petition here!!. Check out the web, there is information everywhere about this plan and discussions available from both sides. Educate yourself!!

I don't think eliminating this addition to transit infrastructure is the way to go. I think electrification is. Something that is cleaner, quieter and overall better for the environment and public would do everything these trains do, and more. CTC and the CTSC have Facebook pages and twitter accounts, CTC has a blog Railroaded by Metrolinx that is a good resource, and places to join the conversation, this is not an issue that is going to go away.

This is the only planet we have, shouldn't we take care of it?